Grand opening

To bring us even closer to our customers, the Wirtgen Group has been opening its eighth site in China. Some 3,000 guests attended the official opening ceremony of the regional headquarters for eastern China in the city of Taicang.

The Wirtgen Group has invested some €6.6 million in the construction of its new regional headquarters. A three-story office building occupying a floor-space of 3.591 m² already has been completed on the 20,000-m² site. The new office premises not only offer adequate space for the local staff but also two classrooms to provide training in the operation of the machines. In addition, production halls extending over almost 2,500 m² also have been erected. They not only accommodate warehousing, a repair workshop, a paint shop and washing facilities, but also a dedicated training hall extending over 190 m². Expansion options were included in the planning from the outset – an important factor in the rapidly growing Chinese market.

The leading-edge facilities have been constructed in line with the latest European standards, as is common practice within the Wirtgen Group. This includes a borehole-based geothermal heating system, since the site is ideally located to tap into this power source.

The 3,000 invited guests were able to gain an impression of the new site during the three-day inauguration event. And they got to see a lot more than just buildings. True to the tradition of the Technology Days held at all the German Wirtgen Group brand headquarters, Wirtgen China hosted a comparable get-together for the industry in Taicang. The program included a tour of the warehouses – where the Kardex system, which is not yet widely known in China, caused quite a stir – as well as a chance to see the workshop close up. Meanwhile, no less than 46 models from the four Wirtgen Group product brands distributed in China were showcased at a machine exhibition featuring machines for the Chinese market. In China, the only chance to see a machine exhibition of this high caliber is at the bauma China trade show.

Needless to say, the “Wirtgen Taicang Grand Opening and Technology Days 2017” would not have been complete without a live demonstration of the Wirtgen, Vögele and Hamm machines. Further information on machines and processes was provided in the well-attended expert lectures. The official grand opening not only featured speeches by Frank Betzelt (Senior Vice President Wirtgen Group), Ulrich Reichert (CEO Wirtgen China), Johnson Zong (Managing Director at Taicang) and Wang Hongxing (Member of the Standing Committee of the CPC Taicang Municipal Committee and Director of the Administration Committee of Taicang New & HiTech Industrial Development Zone), but also a presentation of the product brands united under the umbrella of the Wirtgen Group.

The customers all agreed: The new location is a real asset to the Wirtgen Group’s service in eastern China, because the service team can be on the spot sooner and provide more direct support in the form of machine training courses for customers. Johnson Zong, Managing Director of the new Wirtgen Taicang Regional Headquarters Eastern China, is looking forward to the new challenges ahead and was thrilled to earn all-round praise for the wonderful grand opening event.


Site: 19,886 m²
Roofed area: 3,591 m²
Office building: 1,859.7 m² on three floors
Hall area: 2,461.9 m²
Repair work shop: 946.9 m²
Training hall: 189.4 m²


For further information, please contact:

Wirtgen (China) Machinery Co., Ltd.
Marketing Department
Tim Xie, Jenny Li
No.395 Chuangye Road
Langfang Eco. & Tec. Development Zone
Hebei Province, 065001, P.R. China

Phone: +86 0316 2250 210
Mobile: +86 137 8412 7235

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